Research Central: Marketing

Research Central


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These books, databases, websites and events will help you win customers, increase sales and maximize profits.

Use AtoZ Databases to create targeted customer lists and identify competitors.

Use Business Source Premier to research your industry or competitors. Datamonitor Company Reports and Market Research Reports are available. Considering overseas expansion? Business Source Premier also contains country reports.

Need help from a librarian? Complete the Business Research Request Form with your specific information needs.

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